Birmingham’s Oldest Family Owned Toyota Dealership in Birmingham, AL – 30 Years and Growing!

Archive for November, 2019

Get Your Photo Taken with Mr. Claus Around Birmingham This Year

Thursday, November 21st, 2019
Two children on Santa's lap with "Where to Take Photos with Santa Claus in Birmingham AL" black text

Where to Take Photos with Santa Claus in Birmingham AL 2019

No holiday season is complete without getting a photo taken with Mr. Claus himself. Luckily for those around the Birmingham area, Santa is making his way around different events going on around town this November and December. Keep reading to find where you and your furry friends can take photos with Santa Claus in Birmingham, AL this year. (more…)

Find the Perfect Christmas Tree in Jefferson County

Thursday, November 21st, 2019
Kid holding Christmas tree over shoulder

Choose and Cut Christmas Tree Farms Near Birmingham AL 2019

The holiday season is in full swing now and the time for decorating is nearly here. There’s nothing more exciting than being able to cut down your own tree for the holiday season, which is why we’ve put together this guide to local choose-and-cut Christmas tree farms located near Birmingham, AL. Start off this 2019 holiday season by heading out to one of these local farms and loading up your 2019 Toyota RAV4 with the perfect Christmas tree! (more…)

302-Horsepower RAV4 Prime Joins 2021 Toyota SUV Lineup

Wednesday, November 20th, 2019
Side view of red 2021 Toyota RAV4 Prime

2021 Toyota RAV4 Prime Hybrid Tech and Power Specs

Toyota has announced that the most powerful and quickest RAV4 model is nearly here. The 2021 Toyota RAV4 Prime, the first-ever RAV4 plug-in hybrid electric vehicle, has been unveiled, just months after the arrival of the first-ever RAV4 TRD Off-Road model. This fun-to-drive Toyota model is set to deliver an estimated 302 horsepower, hit 60 mph in just 5.8 seconds, and offer a manufacturer-estimated 90 combined MPGe. Learn more about the 2021 Toyota RAV4 Prime hybrid tech and power specs in this guide from Serra Toyota. (more…)

A Look Back On 70 Years of Toyota Land Cruiser History

Monday, November 18th, 2019
Multi-vehicle Toyota Land Cruiser lineup

2020 Toyota Land Cruiser Heritage Edition Design Elements

The Toyota Land Cruiser has been a part of the Toyota lineup for over 70 years. During its time on the market, more than 10 million Land Cruiser models have sold and the vehicle continues to be a leader in its segment. To honor its legacy, the 2020 Toyota Land Cruiser model lineup is featuring a standout Heritage Edition model. Below we are going to dive into the 2020 Toyota Land Cruiser Heritage Edition design elements and take a look back on the 70 years of Land Cruiser history. (more…)

Toyota Introduces AWD Camry and Avalon Models to North America

Wednesday, November 13th, 2019
Blue 2020 Toyota Camry AWD in snow

All-Wheel-Drive Toyota Camry and Avalon Coming Soon

Sedan-loving drivers have been waiting for an all-wheel-drive option for the Toyota Avalon and have been wishing for an AWD comeback for the Toyota Camry. Luckily for drivers throughout North America, Toyota has developed a new all-wheel-drive option for both the Camry and Avalon. Keep reading for all the details we have about the AWD Toyota Camry and Avalon that are coming soon. (more…)

Top Safety Pick 2020 Tacoma Safety Features and IIHS Scoring

Tuesday, November 12th, 2019
Grey 2020 Toyota Tacoma driving through dirt

2020 Toyota Tacoma Earns IIHS Top Safety Pick Rating

The Insurance Institute for Highway Safety has announced that the 2020 Toyota Tacoma has earned the IIHS Top Safety Pick Rating. This award comes following improvements over last year’s model, making the Tacoma the third pickup to receive this rating. Below we are going to dive into what helped the Tacoma earn top marks, so keep reading to see what safety features the 2020 Tacoma has to offer. (more…)

What Local Restaurants Are Open In Birmingham This Thanksgiving?

Tuesday, November 12th, 2019
Thanksgiving dinner table with "reserved" note

Thanksgiving 2019 Open Restaurants Near Birmingham AL

This Thanksgiving many local Birmingham restaurants will be open and ready to serve a multi-course Thanksgiving dinner or lunch. If you prefer to avoid the stress of serving up a large holiday meal, check out one of these open restaurants near Birmingham, AL this year. (more…)

Where to Find Winter Holiday Events in Jefferson County

Friday, November 8th, 2019
Blurred holiday lights with "2019 Holiday Events and Light Shows Near Birmingham AL" white overlay text

2019 Holiday Events and Light Shows Near Birmingham AL

The Birmingham area is full of holiday spirit and cheer as locals get in full swing for the holidays. If you’ve been wondering where you can find winter holiday events in Jefferson County, then you’ve come to the right place. This 2019 holiday events and light shows guide is going to give you the scoop on local events going on near Birmingham, AL this year. Keep reading to see what events are going on near you! (more…)

What Design Features Does the 2020 Toyota Camry TRD Have?

Wednesday, November 6th, 2019
White 2020 Toyota Camry TRD and red 2020 Toyota Camry TRD driving

2020 Toyota Camry TRD Design Features and Specs

TRD, or Toyota Racing Development, commits to crafting power-packed vehicles that exude a performance-ready feel both from the driver’s seat and from looks alone. One of the latest Toyota vehicles to be marked with the TRD badge is the 2020 Toyota Camry TRD. Not only is this vehicle equipped with a charged-up engine, but its design leaves a lasting impression. Get a look at the 2020 Toyota Camry TRD design features and dive into its power specs in this guide from Serra Toyota.


Fully Loaded Style and Personality in 2020 Toyota Tundra

Friday, November 1st, 2019
White 2020 Toyota Tundra driving in forest

2020 Toyota Tundra Interior and Exterior Color Options

Drivers looking for a fully loaded pickup truck that is packed full of style need to look no further than the 2020 Toyota Tundra. Available now at Serra Toyota in Birmingham, the 2020 Tundra lineup is made up of the SR, SR5, Limited, TRD Pro, Platinum, and 1794 Edition trim levels. Each of these Tundra models is available in a variety of interior and exterior color options to help drivers show off their style and personality. Get a look at the 2020 Toyota Tundra color options below in this guide from Serra Toyota. (more…)

Adjust Payment Terms ×

We want to help you find the perfect car that fits your budget. Please adjust the options below so we can estimate the most accurate monthly payments.

Estimated Credit Score or Interest Rate

Desired Loan Term (months)

How much will you put down?

All tax, title and vehicle registration fees are additional. See dealer for complete details.